Who Gives a Crap Toilet Paper: Eco-Friendly & Sustainable

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Toilet paper is a household essential that many of us use daily without considering its environmental impact. Traditional toilet paper production contributes to deforestation, water waste, and chemical pollution. With sustainability becoming an increasing priority, many consumers are looking for eco-friendly alternatives. This is where Who Gives A Crap stands out.

The brand offers toilet paper made from 100% recycled materials or bamboo, eliminating the need for virgin tree pulp. In addition to being environmentally conscious, the company donates 50% of its profits to improving sanitation in underprivileged communities worldwide. But how does it compare to traditional toilet paper in terms of quality, affordability, and overall value?

In this review, I will explore whether Who Gives A Crap is a practical and sustainable alternative, covering its material quality, performance, and cost-effectiveness. If you are considering switching to a greener option, this guide will help you determine if it’s the right fit for your home.

What Is “Who Gives A Crap” Toilet Paper?

A Purpose-Driven Brand

Who Gives A Crap was founded in 2012 with a mission to create environmentally friendly toilet paper while addressing sanitation challenges in developing countries. The company donates a significant portion of its profits to organizations working on water and hygiene projects, ensuring that communities in need have access to proper sanitation facilities.

What Makes It Eco-Friendly?

Unlike conventional toilet paper, which relies on virgin wood pulp, Who Gives A Crap offers two sustainable alternatives:

Recycled Toilet Paper – Made from post-consumer materials such as office paper and books, helping to reduce landfill waste.
Bamboo Toilet Paper – Sourced from rapidly renewable bamboo, which regrows much faster than trees and requires less water to cultivate.

The brand also eliminates plastic packaging, opting for fully recyclable or compostable paper wrapping. Their products are free from chlorine, dyes, and artificial fragrances, making them a safer and more natural choice for both the environment and personal use.

How Does “Who Gives A Crap” Compare to Traditional Brands?

Many people hesitate to switch to eco-friendly toilet paper due to concerns about softness, durability, and cost. Here’s how Who Gives A Crap compares to standard supermarket brands.

Sustainability

Traditional toilet paper brands primarily use virgin wood pulp, which contributes to deforestation. In contrast, Who Gives A Crap relies on recycled paper and bamboo, significantly reducing environmental harm. Additionally, mainstream toilet paper often comes in plastic packaging, whereas this brand provides a plastic-free alternative, further reducing waste.

Softness and Durability

One of the biggest concerns when switching to recycled toilet paper is whether it feels rough or lacks strength. The brand offers two options:

The Recycled Toilet Paper – Slightly textured but not abrasive, strong enough to prevent tearing, and absorbent enough for everyday use.
The Bamboo Toilet Paper is considerably softer, offering a feel closer to luxury toilet paper brands.

While the recycled version may not be as plush as high-end supermarket brands, it performs well in terms of durability and absorbency. Those looking for a softer experience might prefer the bamboo option.

Cost and Affordability

A common perception is that sustainable products come at a premium price. While Who Gives A Crap is slightly more expensive than some supermarket brands, it offers good value when purchased in bulk.

A 48-roll box costs around £40 to £50, which breaks down to just over £1 per roll. Although this may be higher than standard supermarket options, it includes free delivery on larger orders, making it more cost-effective over time.

Why Choose “Who Gives A Crap” Over Other Eco-Friendly Brands?

Impact on Global Sanitation

One of the standout features of Who Gives A Crap is its commitment to social responsibility. 50% of the company’s profits are directed toward sanitation projects in developing countries, helping to build toilets and improve hygiene conditions. For consumers who want their purchases to contribute to a meaningful cause, this brand provides an opportunity to support both environmental sustainability and humanitarian efforts.

Convenience of Subscription Services

To ensure that customers never run out of toilet paper, the brand offers a subscription model that delivers toilet rolls at scheduled intervals. This system provides flexibility, allowing consumers to adjust the frequency of deliveries or cancel anytime if needed.

Unique and Engaging Branding

Unlike many toilet paper brands that focus solely on functionality, Who Gives A Crap adopts a lighthearted and humorous approach to marketing. Each roll is wrapped in decorative paper with quirky messages, making it a visually appealing addition to the bathroom. The fun branding helps make sustainability feel engaging rather than a serious obligation.

Final Verdict: Is It Worth Buying?

Pros:

Eco-friendly materials – Made from recycled paper or bamboo, reducing deforestation.
Plastic-free packaging – A sustainable alternative to conventional toilet rolls.
Strong ethical values – 50% of profits go to sanitation projects.
Good quality – Durable, absorbent, and available in a softer bamboo option.
Bulk purchase and subscription options – Convenient for households looking to stock up.

Cons:

Higher price point – More expensive than standard supermarket brands.
The recycled version is not as soft as premium toilet paper – Those looking for extra softness may prefer the bamboo alternative.
Storage space required – Bulk orders take up more room compared to standard multi-packs.

Who Should Consider Making the Switch?

This brand is a great choice for anyone looking to reduce their environmental footprint while supporting a good cause. Households that prioritize sustainability and ethical consumerism will likely find Who Gives A Crap a worthwhile investment.

What Are the Different Products Offered by Who Gives A Crap?

While Who Gives A Crap is best known for its eco-friendly toilet paper, the brand also offers a range of sustainable hygiene products. Their product line includes:

Recycled Toilet Paper – Made from 100% post-consumer recycled paper, this is their most affordable and environmentally friendly option. It is three-ply, ensuring durability, and each roll is free from dyes, fragrances, and plastic packaging.
Premium Bamboo Toilet Paper – A softer and more luxurious alternative, made from 100% bamboo. This option is perfect for those who want tree-free, ultra-soft toilet paper while still supporting sustainability.
Forest-Friendly Tissues – These tissues are made from 100% bamboo and come in plastic-free packaging. They are biodegradable and gentle on the skin, making them ideal for everyday use.
Paper Towels – Designed for cleaning spills and kitchen use, this super-absorbent, 100% bamboo paper towels are a sustainable alternative to traditional kitchen rolls.

All of these products maintain the company’s commitment to plastic-free, sustainable packaging while ensuring that customers receive high-quality alternatives to conventional hygiene products.

Is Who Gives A Crap Producing from 100% Recycled Materials?

Yes, Who Gives A Crap produces 100% recycled toilet paper as part of its commitment to sustainability. Recycled toilet paper is made entirely from post-consumer waste, such as office paper and books, preventing these materials from ending up in landfills.

However, their bamboo toilet paper and tissues are made from 100% bamboo, which is not recycled but is still a highly sustainable material. Bamboo grows significantly faster than trees, making it a renewable resource that helps reduce deforestation.

Additionally, the brand ensures that all products are free from chlorine, dyes, and artificial fragrances, making them both environmentally friendly and safe for personal use.

How Does Who Gives A Crap Support Environmental Sustainability?

The company takes multiple steps to ensure that its operations are as eco-friendly as possible. Some of their key sustainability efforts include:

No Plastic Packaging – Unlike traditional toilet paper brands, Who Gives A Crap wraps each roll in compostable or recyclable paper.
Carbon-Neutral Shipping – The company offsets carbon emissions from deliveries by investing in environmental projects.
Water and Energy Efficiency – Their production process uses significantly less water and energy compared to traditional toilet paper manufacturing.
Zero-Waste Approach – All products and packaging are designed to be biodegradable and compostable.

By adopting these measures, Who Gives A Crap offers consumers an opportunity to make a small but meaningful contribution to sustainability.

Can Who Gives A Crap Toilet Paper Be Used in Septic Tanks and Composting Toilets?

Yes, Who Gives A Crap toilet paper is septic-safe and biodegradable, making it suitable for use in septic systems and composting toilets. Since it does not contain harsh chemicals or artificial additives, it breaks down easily and does not cause blockages.

This makes it an excellent option for people living in rural areas, those using off-grid sanitation systems, or households that prioritize eco-friendly waste disposal.

Where Can You Buy Who Gives Crap Products in the UK?

The brand primarily operates online, and customers in the UK can purchase Who Gives A Crap products through:

The official website – Offers subscription and bulk purchase options with free shipping on larger orders.
Amazon UK – Selected products are available for those who prefer to shop through third-party platforms.
Specialty eco-friendly retailers – Some online stores that focus on sustainable products stock Who Gives A Crap items.

Ordering directly from the official website allows access to subscription discounts and bundle deals, making it a cost-effective option for regular users.

Making the Switch to a More Sustainable Bathroom

Choosing an eco-friendly toilet paper brand may seem like a minor decision, but it has a significant impact on sustainability. By switching to Who Gives A Crap, consumers can actively contribute to reducing deforestation, cutting down plastic waste, and supporting sanitation projects worldwide.

While it may not be the cheapest option on the market, its environmental benefits, ethical mission, and overall quality make it a strong contender for those looking to adopt a greener lifestyle. If sustainability and social impact are important factors in your purchasing choices, Who Gives A Crap is a brand worth considering.

For those who are unsure, starting with a small order or trial run may be a good way to experience the product before fully committing. With a growing shift towards eco-conscious living, switching to a sustainable toilet paper brand is a simple but meaningful step toward a more responsible way of consuming everyday essentials.